Home » Business Management

Subject/Course: PICS06H Subject/Course: PICS05G Subject/Course: PCIS32D Subject/Course: MRL2601 Subject/Course: LML4806 Subject/Course: CPR2601 Subject/Course: CLA2601 ISBN: 9780195996142 Description: Companies and Other Business Structures UNISA Textbook Click Here: Companies and Other Business Structures
Subject/Course: MNB1601 Subject/Course: MNB1501 ISBN: 9780195992519 Description: Introduction to Business Management UNISA Textbook Click Here: Introduction to Business Management

Essentials of Marketing

Posted by on January 3, 2012
Subject/Course: MNM202Y ISBN: 9780702177699 Description: Essentials of marketing introduces the fundamentals upon which effective marketing strategies are based. This updated third edition includes information and strategies that are crucial in the world of marketing today. A new chapter on Marketing planning, implantation and control adds value to...
Subject/Course: MNC202M ISBN: 9780702173042 Description: Information and communication technology (ICT) is becoming indispensable in the spheres of business, government, education and entertainment. It makes Internet marketing, e-government, e-learning and online chat services possible. And its commercial aspect, e-commerce, is part of this trend....

Consumer Behaviour

Posted by on January 3, 2012
Subject/Course: MND204T ISBN: 9780702171253 Description: Consumer behaviour is a dynamic field, which, increasingly, is influencing business. It is also a fascinating subject. Not only does it have critical implications for areas such as marketing, public policy and ethics – issues that affect business decisions – but it also helps us understand...
Subject/Course: SCRM01D Subject/Course: PCCS09K Subject/Course: MNM3014 Subject/Course: MNM3014 Subject/Course: CCCR02J Subject/Course: CCCR01H ISBN: 9780702177392 Description: Relationship marketing and customer relationship management presents a dramatic change in the view of the meaning of marketing. The traditional ’4 Ps’ of marketing...
Subject/Course: BSM301P Subject/Course: BSM201P ISBN: 9780702177118 Description: The world is in a constant state of flux, and this influences the operations of every business and organisation. Business management: A contemporary approach deals with these changes by covering the functions of a business or an organisation and then addressing the contemporary...
Subject/Course: PLS3701 ISBN: 9780195982695 Description: Business Ethics fourth edition is suitable for BCom students following courses in ethics in their second year, and can also be used for graduate or postgraduate modules in business management and human resource management. Given the growing emphasis on corporate governance, the book is also of...
Subject/Course: BSS2M2G Subject/Course: BSS2M1F ISBN: 9781844807796 Description: Prescribed at UNISA (University of South Africa) for :Accounting (BSS2M1F) by lecturer Helena Johanna Weitsz; Accounting (BSS2M2G) by lecturer Charlotte Elizabeth Meyer; Accounting (IAD2M1X) by lecturer George Leslie Nickola; Accounting (IAD3M1Y) by lecturer Lizelle Naidoo Built...

International Business

Posted by on January 3, 2012
Subject/Course: INTBUSL ISBN: 9780071220835 Description: Market-defining since it was first introduced, International Business, 8e by Charles W. L. Hill, continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough,...